PRIVACY NOTICE
1. WHO ARE WE?
Matthew Barber is a registered data controller with the Information Commissioner’s Office (ICO) under registration number ZA438864. Matthew Barber is an elected representative of the Conservative Party.
The Conservative and Unionist Party, commonly known as the Conservative Party (The Party), is registered as a political party with the Electoral Commission under registration PP52 and a registered data controller with the Information Commissioner’s Office (ICO) under registration number Z5909711.
Our objective is to promote our values and to elect Conservative candidates at every level of government across the United Kingdom, or when we campaign in referenda.
This is the privacy notice for the Matthew Barber and the Conservative Party
In this privacy notice we also refer to “the wider Conservative Party”. This includes, but is not limited to, local associations, areas and regions of the Party, known as ‘accounting units’ and listed on the Electoral Commission website, elected representatives (including members of the House of Lords), candidates, members, volunteers and party officers. These bodies may be data controllers in their own right or data processors acting on behalf of the Party. It is intended that the wider Party will adopt the principles enshrined in this notice.
This privacy notice has been created to demonstrate the Party’s commitment to the protection of your data and to be transparent in how we deal with it. This notice provides the information as required by Articles 13 and 14 UK GDPR.
The Party will process your data in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 (DPA) and related legislation.
2. CONTACTING US ABOUT DATA PROTECTION
If you have any questions about this notice, or for more information about how we use your data, or if you would like to exercise any of your rights you can contact our Data Protection Officer at:
Matthew Barber, c/o Didcot & Wantage Conservatives, Boston House, Grove Business Park, Downsview Road, Wantage, OX12 9FF.
E-mail: matthew@matthewbarber.co.uk
Data Protection Team, Conservative Campaign Headquarters, 1-2 Castle Lane, London SW1E 6DR
E-mail: DataProtection@Conservatives.com.
3. HOW THE LAW PROTECTS YOUR DATA
How we use your data is protected by law and we are only permitted to process your data where we have an acceptable reason for doing so. The lawful reasons we process your data are:
Processing is necessary for the performance of a task carried out in the public interest (public task – democratic engagement), or
When it is our legal duty (legal obligation), or
When you provide consent (consent), or
To protect your vital interests (vital interests), or
To fulfil a contract with you (contract), or
When we have a legitimate interest (legitimate interest).
Some types of sensitive personal data are given extra protection under the law; information about your race, ethnicity, sexual orientation, sex life, religious or philosophical beliefs, criminal record, trade union membership and political opinion is “special category” data under data protection legislation and we will only process this data where we have a lawful reason to do so. The work of the Conservative Party, and the wider Conservative Party, is deemed to be of substantial public interest and therefore we are permitted to process special category personal data relating to your political opinion in so far as it is necessary for the purposes of our political activities.
Where we rely on public task, this is in connection with our role as a registered political party and activities recognised under electoral and political finance legislation, including the Political Parties, Elections and Referendums Act 2000, related electoral law and the wider constitutional laws and conventions on the operation of UK democratic institutions
Where we have identified “legitimate interest” as our lawful reason for processing your data we conduct a balancing test in order to determine whether our legitimate interests to process your data are overridden by your interests, rights and freedoms. For more information about our legitimate interest balancing tests please contact our Data Protection Officer.
4. HOW WE USE YOUR INFORMATION
We process data with the intention of using it primarily for the broad purpose of our political, campaigning and fundraising activities.
The tables below illustrate examples of how we commonly use your data, the typical categories of data that we might process and our justification and legal bases for doing so. Some data processing activities may not be covered in the tables below but we will seek to provide you with relevant information by another means (e.g. at the point of collecting your data).
4.1 Campaigning and Communications
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Purpose |
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Typical Data Categories |
Legal Basis |
Special Category Legal Basis |
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4.2 Membership and Donations
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Purpose |
Categories of Data Subject |
Typical Data Categories |
Legal Basis |
Special Category Legal Basis |
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4.3 Events
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Purpose |
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Typical Data Categories |
Legal Basis |
Special Category Legal Basis |
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4.4 Research, Due Diligence and Press
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Purpose |
Categories of Data Subject |
Typical Data Categories |
Legal Basis |
Special Category Legal Basis |
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4.5 Contacting us or visiting one of our offices
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Purpose |
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Typical Data Categories |
Legal Basis |
Special Category Legal Basis |
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4.6 Visiting our online shop or using our online services
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Purpose |
Categories of Data Subject |
Typical Data Categories |
Legal Basis |
Special Category Legal Basis |
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4.7 Voluntary Party Management, Engagement and Outreach
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Purpose |
Categories of Data Subject |
Typical Data Categories |
Legal Basis |
Special Category Legal Basis |
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4.8 Code of Conduct and The Social Media Complaints and Opposition Candidacy Rules
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Purpose |
Categories of Data Subject |
Typical Data Categories |
Legal Basis |
Special Category Legal Basis |
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4.9 Finance
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Purpose |
Categories of Data Subject |
Typical Data Categories |
Legal Basis |
Special Category Legal Basis |
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4.10 Market Research and Opinion Polling
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Purpose |
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Legal Basis |
Special Category Legal Basis |
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The Party also processes personal data in order to implement the findings of the Singh Investigation Report – The full report and all the recommended actions for the party to implement can be found here.
5. DATA ANALYTICS AND PROFILING
Like many organisations the Conservative Party uses data analytics to try and understand the people that we seek to represent and make best use of our limited resources. The Conservative Party uses some of the data that we collect about you to make an educated prediction about your lifestyle. We use automated means to analyse this variety of data and collate it (sometimes referred to as “profiling”). We combine personal data about electors (which is provided by local authorities to all political parties under electoral statute) with data from canvassing, the marked register of electors, from external data analytics and research partners, data brokers (such as Experian), opinion polling partners, fulfilment channels such as mail/telephone/Facebook, public bodies such as the Office for National Statistics, etc. This data is then used by CCHQ to inform how and whether we contact you, for example by:
Understanding the matters and issues that are likely to be of relevance and significance to you (e.g. if we think you may have children we may send information about our education policy)
Deciding whether we send you our campaigning materials, or materials about how you can support the Conservative party.
Identifying target audiences for particular issues, social media advertising, and appeals for financial support
Selecting what material we send to you
Evaluating whether we think you are likely to vote and for whom you will likely vote for during an election or a referendum
We also use analytics to perform analysis of individual and aggregated data (for example, we might combine individual data relating to voting intention and details about the constituency) to provide us with competitive insight into the political landscape and general trends, and to allow us to better understand the electorate as a whole.
Examples of categories of data that we typically analyse are: political affiliation, political opinions and preferences, likelihood to vote, attitudes, geodemographic and socioeconomic characteristics.
We undertake these analyses as we have a legitimate interest to identify potential Conservative voters and supporters. Indeed, it also allows us to behave accordingly should voters request that we don’t contact them, for example. Where our profiling processes special category data relating to your political opinion we consider that this is necessary for the purposes of our political activities and therefore permitted in accordance with Article 9(2)(g) UK GDPR – substantial public interest – DPA 2018, Schedule 1, Part 2, Paragraph 22 Political Parties.
Our analytics and profiling does not replace the direct contact that we make with individuals – these activities supplement our traditional campaigning methods such as canvassing and conducting surveys.
We have determined that this kind of profiling, and any decisions that are based solely on that profiling, is unlikely to create legal or significant affects for you, within the meaning of Article 22 UK GDPR. Where such decisions create legal or similarly significant affects you have the right not to be subject to that decision and you can exercise that right by contacting our Data Protection Officer. You can also contact us at any time and exercise your right to object and ask that we do not process your personal information for this purpose.
6. OUR RELATIONSHIP WITH THE WIDER CONSERVATIVE PARTY
The historical nature of the Conservative Party means that rather than being one single organisation we are an interconnected family consisting of the Party Headquarters, local associations, areas and regions of the Party (known as ‘accounting units’ and listed on the Electoral Commission website) elected representatives, candidates, members, volunteers and party officers. We are all united by our common Conservative identity. One of CCHQ’s primary roles is to provide professional support to our family of volunteers who help to run the party across the UK. Depending on the circumstances, members of the wider Conservative Party may act as independent data controllers or as processors acting under our instruction.
Much of the work of the Party is conducted by the wider Conservative Party. For this reason we have a legitimate interest to share and make available certain personal information with the wider Party when it is necessary for our campaigns or other activities and vice versa via our Electoral Management Database, Field Campaigning Teams and Voluntary Party Managers. Sharing may also be necessary in the public interest, as being an activity that supports or promotes democratic engagement. Some examples of such data sharing include:
If you join the Conservative party via CCHQ we will provide your information to your local association.
If a local association or elected representative conducts a survey, or other campaigning activity, the results may be shared with CCHQ.
If a local association receives a donation or a loan of more than £500 this information will be shared with CCHQ so that it can be recorded and reported by the Party’s Registered Treasurer as per Parts IV and 4A Political Parties, Elections and Referendums Act 2000.
Details of party supporters and volunteers may be supplied to local Conservative candidates and local Associations for the purposes of their election campaign.
If you contact a local association about a complaint or an issue then it may be shared with CCHQ so that our Voluntary Party Managers can provide professional assistance in resolving the matter.
If a complaint is made under our Code of Conduct then details may be shared with relevant sections of the wider party in order to assist our investigation.
Details may routinely be shared between the Party and the Wider Party as part of a restructuring process – for example when constituency boundaries change following a statutory boundary review.
7. WHERE WE COLLECT PERSONAL DATA FROM
We collect personal data from a variety of sources:
Provided by you (Directly):
In person when you speak to one of our representatives or volunteers
Through a telephone call, either where you call us, or we call you
On paper, such as if you return a printed survey, a petition, a reply slip on a leaflet or if you write to us
Digitally, such as if you fill in a form on a website or interact with the Party online via our websites or social media platforms
When you consent to our use of cookies and similar technologies (such as our Facebook Pixel)
When you offer or ask about volunteering, or take part in party activities
When you enter into a transaction with the Party, such as becoming a member, donating, purchasing a product from our online shop or paying to attend an event
When you consent to receiving electronic marketing (we never buy in email addresses)
When you attend an event
Third-Party Sources (Indirectly):
When data is shared with us from the wider Conservative Party
The full electoral register and marked registers to which the Party is legally entitled as per The Representation of the People (England and Wales) (Amendment) Regulations 2002 and the Representation of the People Regulations 2001 in Scotland. We receive an updated version of these from local authorities every time an update is published, which is usually every month.
Social media platforms and other technology providers (for instance, when you click on one of our Facebook ads or watch one of our Instagram or Youtube videos)
Publicly available information such as media history, news reports, web searches etc
Public records or sources such as Companies House, Land Registry etc
CCTV, if you visit Conservative Party Headquarters or one of our regional offices
Data brokers and data analytics companies – such as Experian
Royal Mail
Telephone Preference Service
Market research organisations
Due diligence and screening organisations
8. WHO WE SHARE YOUR DATA WITH
We will never sell your data but sometimes it is necessary to share your information, either within the wider Conservative Party, or with our service providers, data controllers and data processors. Data is only ever shared where we have a party reason and when the law allows us to do so.
We share data with:
The wider Conservative Party
Affiliate organisations – such as National Conservative Draws Society or various Conservative “Friends of “ organisations
Business associates and professional advisers – for example opinion pollsters or political strategists
Suppliers and sub-contractors – for example printing and delivery suppliers
Service providers and sub-contractors – for example an Email Marketing Platform or a Cloud Storage provider
Organisations providing services for events
Social media platforms and other technology providers
Data analytics companies
Due diligence and screening organisations
Financial service organisations – such card payment providers
Political organisations
Elected representatives
Media Organisations
Regulatory bodies – such as the Electoral Commission or the Information Commissioner’s Office
Market researchers
Healthcare and welfare organisations
Law enforcement authorities – for the purposes of prevention of crime
Government authorities
Third-parties with whom you have requested we share your data
Where we use a third-party data processor, in other words an organisation that processes data on our behalf and under our instruction, we ensure that this processing is governed by a legally enforceable data processing agreement which sets out their responsibilities for protecting your data and your rights. Where we share data with a third party controller, an organisation that determines how data will be processed, we ensure that this is governed by a Controller to Controller data sharing agreement.
Where we share data with the wider Conservative Party we ensure that the recipient of the data agrees to a terms and conditions that they will use the data only for the purposes for which it was provided and will take necessary measures to ensure its security. Members of the wider Party receive training on data protection.
9. DATA PROCESSED WITH YOUR CONSENT
Where we use consent as our legal basis for processing your data, or process special categories of your data on the basis of your explicit consent, you have the right to withdraw your consent at any time. For further information on when we rely upon consent please see Section 4 “How we use your information”.
There are several ways that you can easily withdraw your consent, you can:
Go towww.conservatives.com/contactand select “Stop Mailings”,
Contact our Data Protection team directly either by post, email or telephone,
Press the “Unsubscribe” option contained within our Email communications to you,
Let one of our representatives know that you wish to withdraw your consent
We will maintain a record of your withdrawal of consent.
10. TRANSFERRING YOUR DATA OUTSIDE OF THE UNITED KINGDOM
Some of our service providers are located outside of the UK and therefore it may be necessary to transfer your personal data outside of the UK. Where we do transfer your data outside of the UK we will make sure that it is protected in the same way as if the data was inside the UK.
We will use one of the following appropriate safeguards to ensure this:
Where the UK has issued an adequacy regulation determining that a third country or organisation ensures an adequate level of data protection.
A contract is put in place with the recipient of the data obliging them to protect the data to the same standards as the UK.
Uk Addendum to SCCS.
Transfer Risk Assessments.
If we are unable to rely on one of the appropriate safeguards when transferring data outside the UK, we may rely on a derogation for specific situations under Article 49 UK GDPR in order to transfer your data outside of the UK. This may be necessary for example to fulfil a contract that we have made with your or if you give us permission to do so.
You can get more information about the protection given to your data when it is transferred outside of the UK or to a third country or an organisation to which an adequacy decision has not been issued by contacting our Data Protection Officer using the contact information detailed in this notice.
11. HOW LONG WE RETAIN YOUR DATA FOR
We retain your information in accordance with the CCHQ Data Retention Policy and Data Retention Schedule. We constantly review the data that we hold and regularly consider its relevance and our need to hold onto it. We use several factors to determine our retention periods. Factors we take into consideration are:
Retention periods as required by law – for example, the Conservative Party is under a statutory duty to retain financial information for a period of 6 years,
The purpose for which the data was provided or obtained,
Our documented business requirement for holding onto your data,
Whether holding onto your data will infringe your rights over your data,
Legal and regulatory obligations that may require reference to your data,
If you require more detailed information on how long your data will be kept for please contact our Data Protection Officer.
12. HOW WE PROTECT YOUR DATA
We take the security of personal data seriously. We use security technology, including firewalls, password protection and encryption to safeguard information and have procedures in place to ensure that our paper and computer systems and databases are protected against unauthorised disclosure, use, loss and damage. We have processes in place to deal with a data breach in the unlikely event one should occur.
We only use third party service providers where we are satisfied that they provide adequate security for your personal data.
13. COOKIES AND SIMILAR TECHNOLOGIES
We use cookies to provide you with a tailored experience on our website, as well as on other online platforms that we operate on, and to gather statistics on how are online services are used so that we can improve our services. Some of our cookies may also collect personal data. A cookie is a piece of code that is sent to your internet browser and is stored on your system. We also use ‘similar technologies’ such as web beacons, pixel tags, clear gifs or tracking pixels and we use these for example to track the campaigns emails that we send to learn whether you opened an email and how you interacted with it.
14. YOUR DATA RIGHTS
This section explains about your data subject rights you have. You can exercise any of these rights by contacting our Data Protection Officer or Data Protection Team.
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Your Data Rights |
Explanation |
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#182241 |
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15. MAKING A COMPLAINT
If you are unhappy with how we have processed your personal data, we encourage you to contact our Data Protection Officer in the first instance so that we have an opportunity to investigate and resolve your concerns.
If, after we have responded, you remain dissatisfied, or if we do not respond within the time required by law, you have the right to complain to the Information Commissioner's Office (ICO).
The ICO is the UK's independent regulator for data protection and privacy legislation.
The contact details for the ICO are:
Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, SK9 5AF
Telephone: 0303 123 1113
Website: https://ico.org.uk/make-a-complaint/